Privacy Policy

Last updated: 08/04/26

At R E Dawson Ltd, trading as Dawsons Department Store and our associated websites, we are committed to protecting your personal information and handling it transparently and securely.

This policy explains what personal information we collect, how we use it, who we share it with, how long we keep it, and your rights.

1. Who we are

R E Dawson Ltd is the controller of your personal information for the purposes described in this policy.

If you have any questions about this policy or how we use your personal information, please contact:

Email: [email protected]
Support: [email protected]
Post: 54-56 King Street Clitheroe, BB7 2UE

2. What personal information we collect

We may collect and use the following categories of personal information:

Information you provide to us

• name;
• billing address;
• delivery address;
• email address;
• telephone number;
• order details;
• payment-related information needed to process your order;
• correspondence you send to us;
• information you provide when reporting a product fault, warranty issue, delivery problem or complaint.

Technical and website usage information

• IP address;
• browser type;
• device type;
• operating system;
• referral source;
• pages viewed and actions taken on our websites;
• cookie and analytics data, where applicable.

Order and service information

• products purchased;
• order value;
• order history;
• delivery information;
• returns history;
• warranty, repair or aftersales information;
• serial numbers or product identifiers where relevant.

3. How we collect your personal information

We collect personal information:

• when you place an order;
• when you contact us by email, telephone, web form or post;
• when you subscribe to marketing;
• when you take part in reviews, promotions or surveys;
• when you browse or use our website;
• from payment providers, couriers, review providers, manufacturers or service partners where relevant to your order or complaint.

4. How we use your personal information

We use your personal information to:

• process and fulfil your order;
• take payment and carry out fraud prevention and security checks;
• communicate with you about your order, delivery, return, repair, replacement or warranty claim;
• provide customer support and aftersales service;
• arrange delivery, collection, installation, replacement parts, repairs or inspections;
• keep internal records, accounts and tax records;
• improve our website, products and services;
• manage reviews and feedback;
• send marketing communications where you have consented or where otherwise permitted by law;
• comply with legal and regulatory obligations;
• establish, exercise or defend legal claims.

5. Our lawful bases for processing

Depending on the circumstances, we rely on one or more of the following lawful bases:

Performance of a contract
Where processing is necessary to process your order, deliver goods, handle returns, provide aftersales support, or deal with faults, repairs, replacements or warranty issues connected to your purchase.

Legal obligation
Where we must process personal information to comply with legal or regulatory requirements.

Legitimate interests
Where it is necessary for our legitimate interests or those of a third party, provided those interests are not overridden by your rights and interests. This may include operating our business, preventing fraud, handling customer service efficiently, improving services, and sharing information with manufacturers or service partners to resolve product faults or warranty issues where appropriate.

Consent
Where consent is required, such as certain marketing activities or optional cookies.

6. Who we share your personal information with

We may share your personal information with trusted third parties where necessary for the purposes set out in this policy. These may include:

• payment service providers;
• finance providers;
• courier, delivery and logistics providers;
• IT, website hosting and fraud prevention providers;
• email marketing providers;
• review and feedback providers;
• manufacturers, distributors, authorised repair agents, engineers, installers, warranty administrators and technical support providers.

7. Manufacturers, warranty providers and repair partners

If you contact us about a faulty product, missing part, technical issue, repair, replacement, product safety matter or warranty claim, we may share relevant personal information with the product manufacturer or their authorised service provider where necessary to help resolve the issue.

This may include:

• your name;
• contact details;
• delivery address;
• order number;
• proof of purchase;
• product details;
• model or serial number;
• description of the fault or issue;
• relevant correspondence and photographs you have provided.

We do this where necessary to support diagnosis, troubleshooting, inspection, repair, replacement, replacement parts, warranty validation or other aftersales support relating to your purchase.

Some of these third parties may process the information on our behalf, while others may act as independent controllers when dealing with you directly, such as a manufacturer handling a warranty claim in their own name. Where they act as an independent controller, their use of your personal information will be governed by their own privacy policy.

8. Marketing

If you have asked to receive marketing from us, we may use your name and email address to send you updates about products, offers, promotions and events.

You can unsubscribe at any time by:

• clicking the unsubscribe link in a marketing email; or
• contacting us at [email protected]

9. Cookies and analytics

We use cookies and similar technologies on our websites. These may be used for:

• website functionality;
• analytics;
• performance measurement;
• advertising and remarketing, where applicable.

Further information should be set out in your cookie policy or cookie banner.

10. International transfers

Some of our service providers may process personal information outside the UK. Where this happens, we will ensure that appropriate safeguards are in place in accordance with UK data protection law.

11. How long we keep your personal information

We keep personal information only for as long as reasonably necessary for the purposes set out in this policy, including customer service, legal, tax, accounting, fraud prevention and warranty support purposes.

Order and related customer service information may be retained for up to 10 years where this is necessary to support long-term product warranties, complaints, legal claims and business record-keeping.

12. Security

We use appropriate technical and organisational security measures to protect personal information against unauthorised access, loss, misuse or alteration. These measures include access controls, secure systems, encryption where appropriate, and restricted staff access.

13. Your rights

Depending on the circumstances, you may have the right to:

• be informed about how your personal information is used;
• request access to your personal information;
• request correction of inaccurate information;
• request deletion of your information;
• request restriction of processing;
• object to certain processing;
• request transfer of your information in a portable format;
• withdraw consent where processing is based on consent;
• complain to the Information Commissioner’s Office.

14. Complaints

If you have concerns about how we use your personal information, please contact us first at [email protected].

You also have the right to complain to the Information Commissioner’s Office.

15. Changes to this policy

We may update this policy from time to time. Any material changes will be posted on this page with an updated revision date.